Robert Rodriguez fineartprintsca

The art and interests of Robert Rodriguez


Once I decided to simplify, I narrowed things down to an albino alligator embodying the New Orleans spirit of Laissez les bon temps roulez!  Roulez-ing all over the French Quarter and I didn’t need all the extra people to show that, since the gator was the most exciting element to begin with.  I thought in this case to follow the Less is More attitude.  So these were the stages my design went through to that aim.


As this was evolving I started to develop an idea of what I wanted it to look like.  I kept leaning toward a very deconstructed Cubist look influenced by the work of Robert Delaunay, and driving the design in that direction.


  • Robert Delaunay series of the Eiffel Tower

I was pretty happy with the end results but after talking with the folks at Tales of the Cocktail, I came to understand that they were thinking of giving the Tales event a more international flavor.  Or at least not focusing as much on the fact that it takes place in New Orleans.  So we scrapped this direction and the design never got past these preliminary drawings.




Many False Starts

My desire to do something new, in a different style than previous years, always creates difficulties.  I thought I had hit on it with these rough sketches, but they were just getting too complex.  In talking with friends and thinking about the style I was hoping to work in, I decided that simpler was better.  When I was first starting out as an illustrator, we used to get assignments we called, “Stupendous, all-encompassing, mega-epics” meaning basically, everything plus the kitchen sink.  I wanted to avoid that this year.  I have a soft spot for those kinds of images, but sometimes being direct has its place.

So, though I liked the direction these were heading, I decided to try capturing the best of what was going on here, in a more pared down way.  And, in case you can’t tell what is going on here (my personal design sketches are very rough) this was a Mardi Gras parade in the French Quarter being lead by an alligator.  (The Audubon Park Zoo in New Orleans is famous for its albino gators so I was also considering using one of them.)  I was planning a second line Grand Marshall, a stilt walker, a waitress, and more, with a cubist line drawing of French Quarter balconies in the background.  I even thought about doing a horizontal image for the first time until I realized that horizontal pictures take up even more wall space than vertical.  People just don’t have enough wall space as it is.

In the end, these were rejected, as well as about five other designs.  I rejected them.  I am always the harshest critic of my work.

Two of my first concept sketches for the poster

Two of my first concept sketches for the poster